Basic Marketing Research 4th Edition by Naresh Malhotra ebook

Name: Basic Marketing Research 4th Edition by Naresh Malhotra ebook
SKU: 258438_3872092
Availability: InStock

$21.99

Basic Marketing Research 4th Edition by Naresh MalhotraBy: Naresh K. Malhotra Publisher: Pearson Print ISBN: 9780132544481, 0132544482 other ISBN: 9780133469547, 0133469549 Edition: 4th Copyright year: 2012This book may not include any media, website access codes, or print supplements that may come packaged with the bound book.Focusing on the interaction between marketing research decisions and marketing management decisions, Malhotra offers a highly contemporary review that enables readers to increase their SPSS and Excel skills. Additional ISBNs 9780132998260, 9780132544498, 0132998262

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